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Online video budgets on the rise

More marketers are recognising the benefits of using online video as an effective channel for engaging with consumers, as spending in this area is on the rise. This is according to new research by Digiday and Adap.tv, which revealed 72 percent of video buyers have seen their budgets increase quarter-on-quarter compared with last year.

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In-Memory Technology: Keeping Pace with Your Data

This is a commentary on the Information Week article of 27 Feb 2013* Interesting article. While there is a great deal more noise about in-memory lately – it has indeed been around a long time.  The fact that SAP is marketing heavily with it’s version, and that Accenture is making a fair amount implementing it with SAP…

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