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Everyclick Uses Kognitio Cloud To Better Understand Give As You Live Customers
Understanding the reasons behind the success of start-up online charity donations engine, Give as you Live, was critical to its future growth. The solution lay in finding an affordable way to cope with the volume and complex detail of daily trading data.
Give as you Live deployed the Kognitio Analytical Platform using their flexible cloud environment to align the data capacity requirement, ith their inherent growth, in a solution tailored to fit their budget. Implementation via the in-memory system made integration with standard business tools easy and allowed the eclectic train-of-thought analysis needed by the business teams to find near real-time actionable insights.
Give as you Live’s growth is increasing at a rate of over 6.7% per month. With this insight, new services, retail clients and online shoppers are being attracted to drive growth even faster.